Date- 22/11/19
Time – 3-4 pm
Venue –Assembly Hall, Block II

The Department of International Studies and History organized a Guest Lecture on “America Changed: 1940's Transformation and 1950's Post War America” by Dr John Dean, Professor of American Studies- The Catholic University of Paris, France. He even worked earlier at the University of Versailles.
Professor John Dean started by stressing upon how the existence of America has changed the entire power control dynamics of World Order. He spoke about the strategy of both Soft Power and Hard Power being utilised by America interns of their Entertainment Industry to that of strengthening their Defence Military and Aerospace mechanisms.

Their was even a mention about the ‘Legacy Effect’ which was based on these four basic principles of : Build on, Reinterpret, Reject Altogether and Recovers a later date. Professor pointed out how America as an Idea forever looked at extending into the next possibility where they were known for their “ Empire of Imagination”, “The American Dream- The Dream of Wealth and Dream of Spiritual Self. America had witnessed further developments in their Social Security Sector initially in 1939 to that of the present.
One of the major changes seen post 1950s in America was the Sexual Revolution of the 1960’s where women were in charge of their own private physical and personal development to further education and employment opportunities. This era found A New Professional Working Women Class.

The next major emphasis given upon was the three most important changes in USA after Second World War in terms of Military where they became the most powerful with a blend of private forces and professional securities. The three major benefits of military as stated were the Benefit to the US Economy, Arming the world and US defending itself and to make USA a more Egalitarian Society. The Economy had seen a rise in Consumer Culture with increasing disposable income. The Suburbs, became reasonable for the era and finally the Entertainment Industry were TV became a regular part of one’s everyday life and the 97% were Commercial TV's. The major channels at that point were ABC, NBC and CBS. This actually created a sense of divide by Mass Media rather than being united. Professor concluded the lecture by incorporating these facts and drawing some parallels with the Indian Economy. The entire session was made even livelier by presenting real time videos about the related topics which were presented.
The lecture was followed by an engaging Q and A session and a concluding statement by presenting a Vote of Thanks.